I Wrote for Sexual Health Alliance: What It Actually Takes to Build a Sex Therapy Practice
Vanessa Cushing MS, LPC, NCC, CST Founder of Cushing Counseling wrote a guest article for top 40 blogs in sexual health in SHA.
I recently had the honor of writing a guest article for the Sexual Health Alliance — one of the leading organizations for sex therapy education and AASECT certification in the country.
In the article, I share everything I've learned building Cushing Counseling from a solo practice to a group practice receiving 60+ consultations a month — including what marketing actually works for sex therapists (hint: Google Ads yes, Meta no), how to price your services using the 35% rule, and why the riches really are in the niches.
Whether you're a clinician thinking about specializing in sex therapy, or a client curious about what goes into building a practice like ours, I think you'll find it useful.